How Do Retargeting Ads Boost Your Outcomes?

Retargeting ads are shown to users who visited your website through targeted ads but did not end in conversions. Top stats for you !!

What are retargeting ads?

Retargeting ads are shown to users who visited your website through targeted ads but did not end in conversions.

● With a 1046% efficiency rate, retargeting is the most efficient ad placement strategy.

● Retargeting ads reduce the costs of cart abandonment. Click through rate for regular ads: 0.07%. Click through rate for retargeting ads: 0.7%.

● 70% of marketers use retargeting ads to increase brand awareness.

● 37% of potential customers click on retargeting ads because of product appeal. The attractiveness of the retargeting ad plays a significant role in its outcomes.

● 10-40% of the budget can go towards retargeting ads. Marketers are increasingly allocating a share of their budget to retargeting ads, and so should you.

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